Weird Web Schemas
=================

  By George Mandis <george@mand.is>
  https://george.mand.is/2011/06/weird-web-schemas
  Saturday, June 4th 2011

<img src="/media/2011/schemas.jpg" alt="Web Schemas"  class="right"/>

[Schema.org](http://schema.org	) provides a collection of ways you can markup your site's HTML so that major search engines like Google, Bing and Yahoo! can index things more thoroughly.  On the most basic level, it's a way you can explicitly tell a search engine *this* is my phone number, *this* is my address and *this* is a review someone wrote about my business where they gave me *this* many stars.

The website is well-documented and [provides a list](http://schema.org/docs/full.html) of the different kinds of entities and things you can represent on your website.

And though I appreciate web standards and the idea behind this kind of markup, I can't help but wonder who made some of these choices, as this list gets oddly specific:

- [Dry Cleaning or Laundry Business](http://schema.org/DryCleaningOrLaundry)
- [Dance Groups](http://schema.org/DanceGroup)
- [Comedy Event](http://schema.org/ComedyEvent)
- [Literary Event](http://schema.org/LiteraryEvent)
- [Painting](http://schema.org/Painting)
- [Sculpture](http://schema.org/Sculpture)
- [Locksmith](http://schema.org/Locksmith)
- [Roofing Contractor](http://schema.org/RoofingContractor)
- [Bowling Alley](http://schema.org/BowlingAlley)
- [Self Storage](http://schema.org/SelfStorage)
- [Tire Shop](http://schema.org/TireShop)
- [Waterfalls](http://schema.org/Waterfall)
- [Volcanos](http://schema.org/Volcano)

Yet nothing for something like a web developer or designer.  And if IMDB isn't even bothering to use these schemes for their pages about movies, TV shows and actors...  Who is?